Local SEO Campaign for Bobcat Movers

The Numbers You Need To Know

Increased Website Traffic

178 visitors in May Alone

150 Ranking Keywords

Surge in Organic Traffic

128

Backlinks

Enhanced Backlink Profile

High GBP Ranking

Reached 231, with 79 of these being calls

Website: www.bobcatmovers.com

Industry: Moving Company

Company Overview

Bobcat Movers is all about making your move as smooth and efficient as possible. But even the best moving company needs to be found online to help more customers. That’s why Bobcat Movers teamed up with Local Eyes for a local SEO campaign designed to boost their online visibility and attract more clients.

Challenges Faced

Low Online Visibility:

They weren’t showing up in local search results.

Competitive Market:

The moving industry has a lot of competition.

Limited Website Traffic:

They had poor local SEO, leading to fewer leads and conversions.

Solutions Implemented

Our approach to resolving these challenges involved a multi-faceted strategy:

Google Business Profile Optimization:

Updated their GBP with accurate info, business hours, services, photos, and regular posts.

NAP Consistency

Ensured consistent NAP information across all directories and platforms.

Localized Content Creation

Developed blog posts and service pages targeting local keywords and created location-specific landing pages.

Customer Reviews Management

Encouraged positive reviews and implemented a system to respond to feedback promptly.

Local Link Building

Acquired backlinks from reputable local websites, business directories, community blogs, and industry-specific sites.

Results After One Month

The comprehensive strategy yielded impressive results:

Improved Online Visibility:

• Achieved a total of 128 backlinks and 21 referring domains, with an increase of 21 new backlinks and referring domains this month.

• 150 keywords are now ranking, with 12 keywords in the top 3 positions (12 new this month).

Increased Website Traffic:

Total traffic increased to 178 visitors this month, the highest increase since January, with a gain of 65 new visitors.

Higher Conversion Rates:

Google Business Profile interactions reached 231, with 79 of these being calls—a 41% increase in calls this month.

Enhanced Customer Engagement:

Observed 242 total sessions and 171 users this month from Google Analytics, indicating increased customer engagement.

Positive Online Reputation:

The increase in positive customer reviews improved the company's online reputation, attracting more potential customers.

Results After One Month

The comprehensive strategy yielded impressive results:

Improved Online Visibility:

• Achieved a total of 128 backlinks and 21 referring domains, with an increase of 21 new backlinks and referring domains this month.

• 150 keywords are now ranking, with 12 keywords in the top 3 positions (12 new this month).

Increased Website Traffic:

Total traffic increased to 178 visitors this month, the highest increase since January, with a gain of 65 new visitors.

Higher Conversion Rates:

Google Business Profile interactions reached 231, with 79 of these being calls—a 41% increase in calls this month.

Enhanced Customer Engagement:

Observed 242 total sessions and 171 users this month from Google Analytics, indicating increased customer engagement.

Positive Online Reputation:

The increase in positive customer reviews improved the company's online reputation, attracting more potential customers.

CASE STUDY

Conclusion

The local SEO campaign for Bobcat Movers, expertly managed by Local Eyes, effectively addressed their initial challenges and led to substantial improvements in online visibility, website traffic, and customer engagement. By focusing on Google Business Profile optimization, NAP consistency, localized content creation, customer reviews management, and local link building, Bobcat Movers experienced significant growth and strengthened their position in the competitive moving industry.

This case study highlights the critical importance of a comprehensive local SEO strategy in driving business success and attracting local customers. If you’re ready to elevate your business to new heights, let Local Eyes be your trusted partner. Our tailored local SEO services will optimize your online presence, increase your website traffic, and enhance customer engagement.

Don't wait to achieve remarkable results like Bobcat Movers. Contact Local Eyes today and see how our expertise can transform your business!